• English
  • Danish
  • Greek
  • Bulgarian
  • Italian
  • Spanish


With the support of

Greece & Bulgaria: Apparel

Attention: open in a new window. PDFPrintE-mail






  • Apparel manufacturer (denim type products) since 1992
  • Emphasis on evolving and improving its techniques for jeans washing, while also ensuring the use of high quality raw materials (mainly from Italy and Japan).
  • Popular label («Staff Jeans & Co»)
  • Operates a state-of-the art distribution center in Larissa (Central Greece)
  • Manufacturing Plants in Bulgaria, Romania, Italy, and China
  • Among the leaders in Europe

STAFF S.A. has a RFID strategy as it has already equipped its central warehouse with operative RFID/AutoID system for logistics / warehouse management.



SENSAP (S.A) is the solution provider for this pilot, its main activities are:

  • Integrator of AutoID/RFID solutions
  • Customer Base of SME manufacturers
  • Target Domains/Applications:

    • Manufacturing
    • Logistics
    • Supply Chain Management



This pilot will involve the coordination of a supply chain comprising manufacturing, logistics and retail processes, in a wide area of transnational environment. Therefore, the pilot will allow the SME to evaluate interoperability aspects in the scope of inter-enterprise scenarios. The organization of such an inter-enterprise pilots is based on the fact that the STAFF company has factories all around the Balkan territory (and in Germany) and the central Logistics warehouse is located in Central Greece. Note that beyond studying interoperability, this inter-enterprise pilot will allow the evaluation of RFID-enabled logistics and inventory processes in the apparel industry, which are very critical since they are related to the availability of the products on the retail shelves, the ageing of products, as well as the stock management.

Its main aims are to:

  • Extend the benefits of the RFID deployment at the central warehouse to a retail store of the company;
  • Deploy a new wave of RFID enabled services at the retail store; and
  • Achieve a multiplicative benefit through interconnecting the RFID system.

Expected benefits of the pilot:

  • Improved customer services, automatic check-out, better management of returned items, added-value services (e.g., smart mirror);
  • Improved customer loyalty;
  • Accurate stock management - Stock visibility at both the central warehouse and the retail shop;
  • Better promotions management;
  • Prevention of counterfeiting and guarantee of the authenticity of the STAFF products.



The deployment of the trial will capitalize on the existing investments of the STAFF company on RFID. In particular, the company has established a RFID enabled warehouse for pallet, carton and item level inventory, which enables automated handling of shipping and receiving procedures, as well as utilization of the RFID dynamic data across the various warehouses and manufacturing plants. The company has deployed RFID in order to achieve increased performance and productivity in three main procedures: Receive, Ship and Inventory. Based on these capabilities the company is currently deploying a retail trial (partly in the scope of the ASPIRE project). The retail trial will exploit the ASPIRE middleware for the deployment of an interactive system for retail sales. The system will be largely based on RFID and web based technologies. Furthermore, it will deploy touch screens in addition to RFID middleware and the required back-end IT systems. Overall, the RFID enabled STAFF Retail system will offer added-value RFID enabled services for personalized marketing and e-shopping far beyond conventional capabilities (e.g., based on the smart-POS (Point of Sales) services).

Inter-enterprise nature of the pilot - Interconnection of distinct RFID sub-systems:

  • RFID tagging/labeling systems at the production facilities of the company;
  • RFID system for production, stock management and logistics, operational in the central warehouse of the company;
  • RFID system for smart operations and promotions management at a retail store of STAFF products.



Picture of the pilot I.


Picture of the pilot II.




Overall the retail trial for DIMOVELIS/STAFF includes the following features and services:

  • RFID empowered Smart Interactive Touch Screens: RFID enabled touch screens will be deployed at prominent places of the STAFF retail stores (e.g., dressing rooms), in order to present apparel information for clothes that are related-associated with the items worn by the customers (e.g., information on accessories that suit particular jeans). Hence, the screens can present products that are (based on some application specific logic) linked to the items worn by the customers.
  • Electronic Checkout: Customers will have the possibility to perform an automatic check-out; given that all his/her purchases are tagged and can be automatically identified.
  • Smart Point of Sales (POS): Special RFID readers will be put at the cashiers of the retail stores. Using these readers, clients can complete their purchases using an automatic and fully digital way (i.e., based on their credit card).
  • In the scope of the RFID-ROI-SME, the company will engage in an interoperability trial, where:
  • Orders and inventory/stock information from the retail store will be automatically communicated to the central warehouse.
  • The central warehouse will convey manufacturing information to the company’s factories in Bulgaria.
  • The factories in the scope of the manufacturing process will tag the apparel items (i.e., jeans, denim clothes) and accordingly send them to the central warehouse.
  • In the scope of central warehouse the items will be received, shipped based on RFID enabled processes.  Moreover, RFID will be used for pick and pack and automated order fulfillment. Based on RFID-enabled order collection and shipping, orders conveyed by the retail store will be fulfilled.

The whole process will be run in a transnational environment and will be validated and evaluated from an interoperability perspective. Furthermore, the operation of the fully fledged supply chain will be assessed from an operational and economical perspective. It should be outlined that this interoperability pilot will be built on existing infrastructure and experience of the company on RFID technology. This experience provides a first class opportunity for large scale deployment.

SENSAP’s JavaEE AutoID-Driven BAM Suite

  • Modular
  • Configurable
  • Scalable
  • Low-Cost

The pilot will partly license ASPIRE modules as well.


SENSAP’s JavaEE AutoID-Driven BAM Suite